SHUAFAY Custom Sizing Policy
Understand how SHUAFAY handles standard sizes, product-specific measurements, custom sizing, made-to-measure requests, fit preferences, layering and reasonable leather-garment variation.
Product-specific size information takes priority over general guidance. Last updated: 5 August 2026.
The usual SHUAFAY men’s size range, subject to product-specific availability and construction.
The usual SHUAFAY women’s size range, subject to product-specific availability and silhouette.
Eligible products may be adjusted using verified customer measurements and confirmed fit directions.
Manufacturing begins after required measurements, specifications and payment are confirmed.
Use the most specific information available
One universal chart cannot accurately describe every jacket, coat, shirt, pant or riding garment. Use this hierarchy when selecting or confirming a size.
Product-Specific Guide
Use measurements, fit descriptions and sizing information shown for the exact product.
Variation and Fit Notes
Review whether the product is slim, regular, relaxed, cropped, long, structured or oversized.
General Body Guidance
Use general body measurements only where more specific product information is unavailable.
Custom Sizing Review
Use SHUAFAY’s custom inquiry where standard sizes or standard proportions are unsuitable.
Product-specific sizing overrides general sizing guidance. Two products carrying the same size label may have different finished measurements and fit intentions.
How to measure accurately
Use a flexible tailoring tape. Stand naturally, breathe normally and keep circumference measurements level without pulling the tape excessively tight.
Chest
Measure horizontally around the fullest chest area, under the arms and across the shoulder blades while breathing normally.
Bust
Measure around the fullest bust projection while keeping the tape correctly positioned under the arms and across the back.
Natural Waist
Measure around the narrowest natural torso point. Do not automatically use the trouser waistband position.
Hips and Seat
Measure horizontally around the fullest hips and seat while standing naturally with balanced weight.
Shoulder Width
Measure across the upper back from one natural shoulder point to the other without following a dropped sleeve seam.
Sleeve or Outer Arm
Use the method requested for the product—either from the shoulder point to the wrist or from the neck across a slightly bent arm.
Back Length
Measure vertically from the centre-back neck point to the preferred finished garment length.
Inseam
Measure from the highest inner-leg point down to the intended ankle or finished hem position.
Height
Stand without shoes against a vertical surface and measure from the floor to the top of the head.
Thigh
Measure horizontally around the fullest upper-thigh area while keeping the tape comfortably close to the body.
Trouser Waist
Measure around the position where the garment waistband is intended to sit, which may differ from the natural waist.
Preferred Garment Length
Explain whether the product should be cropped, standard, long or otherwise adjusted instead of relying only on body height.
Always identify the measurement unit. Write “cm” or “inches” with the submitted measurement set. Do not assume automatic conversion.
Body and garment measurements are different
A body measurement is taken directly from the intended wearer. A garment measurement is taken from a finished item and normally includes room for comfort, movement, lining and construction.
When body measurements are requested:
- Measure close to the body without adding your own allowance.
- Do not subtract from a measurement to create a tighter fit.
- Explain intended fit and layering separately.
- Measure over light clothing unless different instructions are provided.
When garment measurements are requested:
- Use a garment with suitable fit and reasonably comparable construction.
- Lay the garment flat without stretching it.
- Measure between the requested construction points.
- State whether a flat width has already been doubled into a circumference.
Different products require different priorities
The most important measurements depend on product type, silhouette, material, lining, reinforcement and intended use.
Chest, Shoulder and Sleeve
Review chest or bust, shoulder width, waist, hem, sleeve length and back length. Explain layering and preferred closure comfort.
Layering and Full Length
Review chest or bust, shoulders, sleeves, hips and total length. Account for clothing intended to be worn underneath.
Chest, Waist and Hem
Review chest or bust, shoulder, waist, hem and length. Confirm whether the garment should fit close or function as an outer layer.
Waist, Hips, Rise and Inseam
Review waistband position, hips, seat, thigh, rise, inseam, leg opening and intended footwear.
Riding Position and Protection
Review height, chest, waist, arm length, shoulders, riding posture, base layers and any verified protective components.
Torso, Hip, Thigh and Inseam
Review height, torso, waist, hips, seat, thigh, inseam, knee position, riding posture and compatible footwear.
Bust, Waist and Hip Balance
Where relevant, record upper-chest and full-bust information together with waist, hips, shoulders and garment length.
Intentional Ease and Proportion
Oversized does not simply mean selecting a larger size. Shoulder position, sleeve volume, body width and length must remain proportionate.
Do not rely on one automatic size-up rule
When measurements fall across different sizes, use the product’s most important fit points rather than automatically choosing the larger or smaller label.
- For jackets and coats, chest or bust, shoulders and intended layering usually require priority.
- For fitted women’s products, bust, waist and hip balance may require additional review.
- For pants, compare waistband position, hips, seat, thigh, rise and inseam.
- For motorbike garments, consider riding posture, protective components, movement and base layers.
- For oversized products, use the intended silhouette rather than sizing up without review.
Where key measurements point to different sizes, contact SHUAFAY before ordering or submit a custom sizing inquiry.
Custom sizing responsibilities and terms
Open each section to review requirements applying to standard sizes, custom measurements, approval, production and after-sales assessment.
01 Scope and Sizing Definitions
This policy applies when a customer selects a published SHUAFAY size, submits body or garment measurements, requests dimensional adjustments or uses an accepted made-to-measure service.
- Standard Size: a listed product size using the relevant SHUAFAY pattern and grading.
- Product Measurement: a measurement taken from the finished or intended garment rather than the wearer.
- Body Measurement: a measurement taken directly from the intended wearer.
- Custom Size: selected garment dimensions adjusted using accepted customer information.
- Made to Measure: a more extensive pattern or proportion review offered for an eligible product.
- Fit Preference: the intended slim, regular, relaxed or oversized wearing experience.
A custom-size adjustment does not necessarily mean that every pattern component or design element will be independently redeveloped.
02 Standard Size Range and Product-Specific Charts
SHUAFAY’s usual physical-apparel size ranges are:
- Men: XS, S, M, L, XL, 2XL and 3XL.
- Women: XS, S, M, L, XL and 2XL.
Individual products may offer fewer, additional or differently labelled sizes because of design, category, pattern, marketplace requirements or production setup.
The size chart and fit description displayed for the exact product should be used before a general size range.
A size label is not a universal finished measurement. Two jackets marked “M” may have different chest width, shoulder, sleeve or length because their silhouettes differ.
Do not select a SHUAFAY size only because the same label fits in another brand.
03 Customer Measurement Responsibility
The customer is responsible for supplying complete, accurate and correctly identified measurements for the intended wearer.
The customer should:
- follow the measurement method requested for the applicable product;
- identify body measurements and garment measurements separately;
- identify inches or centimetres;
- recheck unusual or inconsistent values;
- explain intended fit and layering;
- identify movement, riding or protective equipment requirements;
- review the final measurement record before approval.
SHUAFAY may request clarification or remeasurement, but this does not transfer responsibility for customer-provided values to SHUAFAY.
Do not guess missing measurements. Request guidance before confirming the order.
04 Fit, Ease, Layering and Intended Use
Body measurements alone do not define a finished garment. Appropriate room must be considered for movement, lining, material, design and intended use.
- Slim Fit: closer to the body with less additional room.
- Regular Fit: balanced comfort, shape and movement.
- Relaxed Fit: additional room through key areas.
- Oversized Fit: an intentionally enlarged silhouette developed through proportion, not merely a larger size label.
Customers should state whether the product will be worn over a shirt, knitwear, hoodie, thermal layer, motorcycle base layer or verified protective equipment.
Leather thickness, stretch, lining, quilting, reinforcement, ribbing and armour can materially affect perceived fit and movement.
05 Measurement Review and Approval
SHUAFAY may review submitted values for missing information, apparent inconsistencies or unusual proportions.
SHUAFAY may request:
- selected measurements to be repeated;
- confirmation of the measurement unit;
- confirmation of body versus garment measurements;
- height and weight as proportional context;
- tape-placement photographs where necessary;
- a suitable reference garment;
- clarification of layering, movement or fit.
The order may pause while SHUAFAY waits for required sizing information or approval.
Customer approval confirms acceptance of the measurement names, values, units and recorded fit instructions intended for production.
06 Pattern Interpretation and Leather Behaviour
Customer measurements are interpreted within the design, pattern, material, lining and intended fit of the selected product.
A finished garment does not necessarily match every body measurement as a direct one-to-one dimension because construction room, seam allowance and movement must be incorporated.
Finished measurements and fit may be affected by:
- leather type and thickness;
- natural softness or firmness;
- lining and insulation;
- seam, panel and zipper placement;
- quilting or reinforcement;
- elastic, ribbed or adjustable areas;
- pattern balance and garment proportion;
- normal cutting, stitching and measuring variation.
Leather may soften and conform differently through use. This does not mean a clearly incorrect size should be expected to become correct through wear.
07 Reasonable Production and Measurement Variation
Custom sizing aims to follow the accepted measurement record within the practical construction of the product.
A minor difference between a recorded garment measurement and a manually measured finished product does not automatically establish a defect.
Any comparison should use:
- the same measurement method;
- the same start and end points;
- the same flat or circumference convention;
- a fully closed or open garment as instructed;
- the garment placed without stretching;
- the same measurement unit.
Assessment may also consider material behaviour, product construction, overall fit and whether the difference materially affects the confirmed requirement.
SHUAFAY does not publish one universal numerical tolerance for every garment because appropriate variation depends on product type, material and construction.
08 Changes After Order Confirmation
Contact SHUAFAY immediately where a submitted measurement or fit instruction is believed to be incorrect.
A revised value is not accepted until SHUAFAY confirms the change in writing.
After pattern work, material allocation, cutting, branding or production begins:
- the change may no longer be possible;
- new material or pattern work may be required;
- additional charges may apply;
- the production timeline may be extended;
- committed labour or material costs may be non-refundable.
The customer should also report any material body-measurement change occurring before production.
State exactly which earlier value is being replaced. Do not send an unexplained second measurement list.
09 Third-Party Alterations and Tailoring
Do not alter, repair, restitch, wash or permanently modify a product while a sizing or manufacturing concern is under review.
Third-party alteration may change:
- the original dimensions;
- garment balance and construction;
- available evidence;
- repair or replacement options;
- warranty or return eligibility.
Where an alteration is arranged solely for personal preference, use a competent professional experienced with the relevant leather and construction.
SHUAFAY is not responsible for damage or fit changes caused by an unauthorised third-party alteration.
10 Fit Concerns, Evidence and Return Eligibility
Custom-sized, made-to-measure, personalised and made-to-order products are generally non-returnable because they are manufactured using individual customer information.
Fit dissatisfaction does not automatically qualify as a manufacturing defect where it results from:
- incorrect customer measurements;
- mixed body and garment measurements;
- an incorrect or unconfirmed unit;
- measurements belonging to another person;
- an unsuitable reference garment;
- an unstated fit or layering preference;
- body measurements changing after approval;
- subjective preference differing from the confirmed instruction.
A concern may qualify for review where the product materially differs from the accepted production record or contains a verified manufacturing defect.
Report a qualifying concern through the SHUAFAY Contact page within 48 hours of delivery.
Include:
- the order number;
- the accepted measurement record;
- a clear explanation of the concern;
- front, back and side product photographs;
- photographs of the relevant fit area;
- measurement evidence using the instructed method;
- packaging evidence where relevant.
Do not extensively wear, wash, repair, alter or return the product before receiving written instructions.
11 Measurement Information and Privacy
Measurements, fit preferences, relevant photographs and related information may be processed as necessary to:
- review a custom inquiry;
- prepare a quotation;
- develop or adjust a pattern;
- manufacture and quality-check the product;
- provide sizing support;
- review a concern or dispute;
- meet recordkeeping or legal requirements.
Submit only information reasonably relevant to sizing and production.
Do not send account passwords, complete payment-card details or unrelated personal documents with measurement information.
Read the SHUAFAY Privacy Policy for broader information about personal-data handling.
12 Related Policies, Mandatory Rights and Contact
This policy should be read together with:
- the product page and product-specific size information;
- the accepted custom measurement record;
- the Custom Clothing & Made-to-Order Policy ;
- the Refunds & Returns Policy ;
- the Shipping & Delivery Policy ;
- the Warranty Policy ;
- the Terms & Conditions .
Nothing in this policy is intended to exclude a mandatory consumer right that cannot legally be excluded.
Where an accepted product-specific specification contains more detailed sizing information, that specification applies to the relevant order alongside this policy.
For assistance, use the SHUAFAY Contact page or submit a Custom Clothing Inquiry .
Complete your custom-order review
Review the connected service and policy pages before confirming a custom-sized or made-to-order product.
Explore the Service
Review bespoke leatherwear, customization options and the inquiry process.
Explore Custom ClothingMade-to-Order Policy
Review specifications, materials, production, changes, delivery and return conditions.
Read Made-to-Order PolicyRefunds & Returns
Review exclusions, qualifying concerns, evidence and return procedures.
Read Returns PolicyLeather Care Guide
Protect the structure, appearance and long-term condition of leather garments.
Read Leather Care GuideFrequently asked questions
Quick answers about product charts, measurements, between-size decisions, leather fit and custom sizing.
Should I choose the same size I wear in another brand?
Not automatically. Size labels, pattern grading, fit and garment ease differ between brands and between individual products.
Use the exact SHUAFAY product’s size guide and fit description first.
Are size-chart measurements body or garment measurements?
The chart or product guidance should identify the method. Body and finished-garment measurements must not be treated as interchangeable.
Contact SHUAFAY where the measurement type is unclear.
Should I add extra room to my body measurements?
Do not add unrequested room to body measurements. Submit the actual requested values and explain your fit and layering preference separately.
What should I do when I fall between two sizes?
Compare the product’s key fit points. For jackets and coats, chest or bust and shoulders may require priority. For pants, review waist, hips, seat and thigh.
Request sizing support where key measurements point to different sizes.
Will genuine leather stretch after wearing?
Leather can soften and conform through normal use, but the degree depends on leather type, construction, lining and stress.
Do not choose a clearly undersized garment on the assumption that it will become the correct size.
How should I size a coat intended for layering?
Provide actual measurements and state what will normally be worn underneath, such as a shirt, knitwear, hoodie or heavier layer.
Use the exact coat’s fit and product measurements before selecting a size.
How should motorcycle apparel be measured?
Provide the requested height, chest or bust, waist, hips, arm, thigh and inseam measurements, together with riding posture, base layers and any verified protective components.
Motorcycle-garment sizing should not be based on fashion-jacket chest size alone.
Can I use a garment that already fits as a reference?
Yes, where garment measurements are requested. Use a product with the intended fit and reasonably comparable construction.
Lay it flat and follow the specified measuring points without stretching it.
Does custom sizing guarantee a perfect fit?
Custom sizing aims to produce the garment using the accepted measurements and fit instructions.
Finished fit remains affected by body shape, posture, design, leather, lining, layering, subjective preference and reasonable production variation.
Can I change measurements after confirming the order?
Contact SHUAFAY immediately. A change applies only after written acceptance.
Changes may be unavailable or chargeable after pattern development, material allocation, cutting or production begins.
Can I return a custom-sized product because I dislike the fit?
Custom-sized and made-to-order products are generally non-returnable because they are produced using individual customer information.
A concern may be reviewed where the product materially differs from the accepted production record or contains a qualifying manufacturing defect.
How do I report an apparently incorrect size?
Contact SHUAFAY within 48 hours of delivery and include the order number, accepted measurements, fit photographs and measurement evidence using the instructed method.
Do not wash, alter, repair or return the product before receiving instructions.